California Lovin'

My parents really like to stay in touch with me while I'm in college. They tend to call me about three times a week and I don't mind it at all. So last week my mom was calling me on a tuesday night, so I answered and we talked like we always did, except this time she was talking with excitement and so i had to ask what was up. All she responded back to me was "What do you think about Cali?" I didn't even hesitate to ask why and she just said, "Its time for something new." So I immediately started looking for future careers down in the bay area because thats the part of California my parents would like to move too. Since my last blog was emphasizing on the great PR agencies in Washington, I looked up some agencies in the San Fran area and came across W2O Group, the 4th largest PR firm in the United States. 

W2O Group has an exceptional background of work done for companies. Companies like Hershey's, Mitsubishi and Yoplait. But what i noticed was that W2O group isn't actually the whole company. They have firms within the group like WCG, TWIST Mktg, Brewlife and W2O Ventures. I looked up WCG's site and noticed clients like HP, Redbull and Warner Brothers. 

Going off my previous post, I am getting more and more anxious to work in this field one way or another. Handling big time clients like those stated above are some of the goals I want to achieve. They have this video on their website that portrays the work environment they have in their facility and they really touch base on bringing ideas to life. I really encourage you to take a look at the video to get a feel of what they are about and the work they bring to the table. And what's more exciting about them, is that they are global as well! They have a branch in London that i would love to go and see/work for. The homepage shows featured videos that show their employees explaining the company and the approach they take on.

There is a lot to still look forward too when I think about careers in this area. But I am curious to see what the feel is like to work for real life clients, in a real life agency setting, working along side real PR practitioners. That's what excites me and that's why I am embracing this move to California with open arms.